Every local business wants to rank in the Google Maps 3-Pack — but most have no idea how powerful PBN backlinks can be for local SEO.
While citations, reviews, and GBP optimization matter, smart SEOs know that links still drive authority — especially when you’re trying to rank beyond your immediate location.
Let me show you how expert PBN building services use PBN links to boost Google Maps rankings safely and effectively.
Why Links Matter in Google Maps Rankings
Local SEO is based on three things:
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Relevance
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Proximity
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Authority
You can’t control proximity (you rank near where your business is located), but you can control authority.
This is where PBN links shine — boosting your site’s domain authority, which directly impacts:
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Google Business Profile rankings
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Local pack visibility
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Organic rankings for local keywords
Suggested further reading: “Building Location-Based PBNs for Local SEO“
How to Safely Use PBN Links for Google Maps SEO
Step 1: Optimize Your Google Business Profile Before using any links, make sure your GBP is optimized:
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Correct business name, address, phone (NAP)
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Categories filled out
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Service areas listed
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Reviews added regularly
Step 2: Build Foundational Links & Citations Start with:
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Local citations
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Social profiles
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Press releases
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Guest posts on local blogs
Suggested further reading: “Combining PBN Links with Guest Posts for Maximum Power“
Step 3: Add Location-Relevant PBN Links Once your site has a clean link profile, start adding:
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Location-based PBN backlinks
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Links from blogs or expired domains with city/regional relevance
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Links pointing to your GBP landing page or location pages
Anchor Text Strategy:
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Branded + Location (e.g., “ABC Plumbers London”)
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Partial match with location (e.g., “plumbing services in Birmingham”)
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Generic or naked URL anchors
Step 4: Drip Feed Links Slowly Build 1-3 high quality PBN backlinks per week to avoid footprint detection.
Step 5: Monitor Rankings Track:
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GBP rankings in Maps
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Organic rankings for location keywords
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Traffic to location pages
Suggested further reading: “How Many PBN Links Do You Really Need?“
Bonus Tip: Use Multiple Location-Based PBNs
For businesses with multiple locations, build dedicated PBN sites for each city.
Example:
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londonplumbersblog.com → Links to your London location
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manchesterroofingnews.co.uk → Links to your Manchester location
This strategy crushes local competition.
Final Thoughts
Ranking in Google Maps is no longer just about citations — it’s about authority.
That’s why top agencies use PBN setup services to create safe, local-focused networks that push GBP listings to the top.
Ready to dominate local search? Our expert PBN building services create city-specific networks tailored to your business.
Or power up instantly with our premium packages for buying PBN backlinks — available with local targeting.
